The most popular websites in China

Globally, the most popular websites are Google, YouTube or Facebook, but in China the Internet ecosystem has other names.

Although the Internet giants are Google, Facebook, Amazon, Microsoft or Apple, their worldwide dominance is not as homogeneous as it might seem, especially if you look at countries like China.

Because of its culture and its social peculiarities, China has its own ecosystem of applications, services and websites born in its own country and that are as or more popular than Facebook, Google or YouTube.

Below we review the most popular websites in China, what they offer the user and who they belong to.


The third most visited page worldwide according to the Alexa ranking and first in China is Tmall, an online store where you can buy from clothing, food, furniture, cosmetics or electronics products.

Launched in 2008, Tmall becomes the Chinese version of Amazon or eBay and belongs to the Alibaba group of Jack Ma, popular outside China for its AliExpress online store but which has several brands and business lines within China.

Tmall is, in practice, an online exhibitor for local or international companies that can sell their products in this online store that has more than 500 million active users per month. In addition, by default Alipay uses the Chinese version of PayPal as a payment method and, of course, it is also part of the Alibaba group.


Continuing with the similes, Baidu closely resembles Google, a handy search engine where you can find virtually anything. In addition, it offers associated services such as its own maps, its own online encyclopedia where to answer questions, a discussion forum, etc.

Baidu is the most popular search engine in China, with 76% of the market, and the second in the world, second only to Google. Other peculiarities: it was the first Chinese company to be part of the NASDAQ index.

And as with Google, Baidu has expanded with all kinds of online products: a news service, an MP3 music search engine, video and image search, online dictionary, antivirus software, a television portal, a travel service and Your own online payment tool, Baidu Wallet.

Tencent QQ

QQ or Tencent QQ is a portal as it once was Yahoo! or Microsoft MSN. Its objective is to collect everything that the user may need, such as information, news, weather forecast, videos, stock quotes, etc.

But QQ is much more than a portal to use. Its owner is the Chinese giant Tencent, and in addition to information and videos, it offers online games, music, shopping, space to publish your own content … It even has its own instant messaging app and its own virtual currency.

In the West we know QQ especially for its messaging tool, available for Windows and on iOS and Android mobile devices. For its part, Tencent is known for its QQ messaging app and its other WeChat messaging app. In addition, it produces and markets its own or third party online games, such as League of Legends or Call of Duty in China.


Similar to QQ, Sohu is an online portal that uses information and content from different sources to offer them in a single space. Among other services, it has online search, multiplayer games, email service, etc.

Sohu also has its own news service and its YouTube equivalent, Sohu TV, which in addition to offering content from its users has a catalog of television content available by streaming under the name Sohu Video


We started this list with Tmall, an online store of the Alibaba group and finished it with Taobao, another online store of the same group. More than an Amazon version, Taobao differs by contacting particular users in the style of eBay. That is, anyone can buy and sell.

Like Tmall, Taobao integrates the Alipay online payment system of the same group. Created in 2003, in addition to being so popular in China, it also has users in Hong Kong, Macao and Taiwan, and is the reference pillar of the group around which other associated stores and services are erected

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